Analyzing how Intuit QuickBooks has been so successful led us to some great insights for growing a built-to-last company aimed squarely at small business. That makes them the perfect business role model. Intuit’s QuickBooks division has done for small business accounting and finance what we aim to do for sales and marketing. Related: 4 Great Non-Business Role Models for Entrepreneurs For us, it was easy to see who our business role model would be - Intuit QuickBooks. We wanted to empower business owners by giving them a solution that radically changed how they approached sales and marketing. When we first started Infusionsoft, we knew we wanted to be a market-leading business laser-focused on serving small business. So hopefully one day you’ll be able to play the role model to another great up-and-coming company. A company that’s been successful in a way you want to be. That’s why I believe every growing business should have a company to look up to and be inspired by. Making new discoveries and new mistakes every day. There are many similarities between growing up and starting your first business.
They gave you an example of something to aspire to. They were people you looked up to, admired and respected. They could have been a teacher, a grandparent, or that older kid down the street. Growing up you probably had lots of role models.